Klout Score

Professor Melton mentioned this thing called a "klout score" multiple times and I had no idea what it meant. I logged into klout with my twitter and have "a steady score of 32". After researching what my klout score means I learned that it is ranked from 1-100 and is based on your online influence. 32/100 isn't very influential, but it really doesn't matter because I'm not trying to run for an office or promote a company.